Browsing by Author "Moskaliuk H."

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    IMPLEMENTATION OF CORPORATE SOCIAL RESPONSIBILITY IN THE CONTEXT OF INTEGRATION WITH THE ENTERPRISE MANAGEMENT INFORMATION SYSTEM
    (Національний гірничий університет, 2024) Волчек Р. М.; Volchek R.; Москалюк Г. О.; Moskaliuk H.; Галан Л. В.; Halan L. V.; Данчева О. М.; Dancheva O.
    Purpose. To develop recommendations for the corporate digital responsibility (CDR) strategy aimed at increasing the level of integration of corporate social responsibility (CSR) and information systems (IS) of the company. To develop a mathematical model of coordination decisions regarding CSR with production and business activities of companies. Methodology. The introduction of the methods of: logical generalization made it possible to define CDR adapted to Ukrainian realities; analysis and synthesis – to point out the need to integrate CSR with IS; comparative analysis – to determine directions, tasks, requirements for the implementation of CDR; logical abstraction – to substantiate the need to implement strategy for CDR implementation, develop its stages, tasks and goals of each stages; mathematical analysis – to develop mathematical model of coordination of management decisions. Findings. A definition of CDR, adapted to Ukrainian reality, which became the conceptual basis of the presented research, is proposed. The need for integration of CSR and IS and the formation of a new mechanism – CDR, as a result of the evolution of CSR, is substantiated. The directions, tasks, and requirements for the implementation of CDR are defined. The need to implement the strategy for the implementation of CDR are substantiated, its stages, tasks and goals of each stage are developed. It is indicated that the integration of CSR and IS can take place iteratively, with management gaining experience and finding optimal methods and tools. Originality. A mathematical model that allows one not only to coordinate various management decisions, but also to forecast their short-term and long-term results, is developed. Practical value. The proposed approach to CDR strategy formation will increase the effectiveness of CDR and improve the integration of CSR and IS. The developed mathematical model will allow one not only to solve the problem of coordination of management decisions, but will also help to economically spend IT resources and speed up the delivery of results
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    STRATEGIC ANALYSIS OF LOGISTICS COMPANIES IN THE MARKET OF CONTAINER TRANSPORTATION
    (Wydawnictwo Wyższej Szkoły Technicznej w Katowicach, 2022) Чукурна О. П.; Chukurna O.; Галан Л. В.; Halan L.; Москалюк Г. О.; Moskaliuk H.
    The article is devoted to the problem of strategic analysis of logistics companies in the market of container transportation. The analysis of tendencies of development of the market of container transportations is carried out. A methodical approach to conducting a strategic analysis of the state and potential of the logistics company, taking into account their specifics. This methodological approach is based on a modified method of analysing the competition of the five forces of competition of Michael Porter. For the implementation of this methodology in practice, evaluation indicators have been developed and proposed for evaluation in the areas of competitive forces, which take into account the specifics of logistics companies. In the context of the introduction of this methodological approach, a comprehensive approach to the strategic analysis of logistics companies was formed, which is based on two stages of evaluation. The first stage is related to the analysis of three parameters that must be taken into account when analysing competition in the market: the level of threat from substitute products; the level of industry competition and the threat of new players. In the context of the analysis of each parameter, evaluation indicators were proposed that take into account the specifics of logistics companies. At the second stage of strategic analysis, a comprehensive assessment of the impact of environmental factors on logistics companies and assessment of their competitiveness is recommended. Combined with the methodology for assessing external factors affecting the industry and provides an opportunity to calculate a summary indicator of the level of competitiveness. This two-stage approach allows you to comprehensively assess and analyse all factors affecting the logistics activities of enterprises. The proposed methodological approach to the strategic analysis of the state and potential of the logistics company, taking into account their specifics, was implemented on the example of logistics providers of the Black Sea region of Ukraine.